Reading Reflection No. 3

1) What was the general theme or argument of the book?

The general theme or argument of the book was that we are experiencing a third industrial revolution. The major drivers of production are no longer what they used to be--labor based. As we move into robotic labor, the new advantage will be closeness to production. The closer production is to the market the more successful that product will be. 

2) How did the book, in your opinion, connect with and enhance what you are learning in ENT 3003?

I think it connected with the aspects of knowing your market and both past and future trends. The trends in the production world are changing drastically. 

3) If you had to design an exercise for this class, based on the book you read, what would that exercise involve?

If I were to design an exercise, it would have to involve adapting to a changing market demographic. This book really focuses the changing of businesses focus on labor to proximity of production to distribution. 

4) What was your biggest surprise or 'aha' moment when reading the book? In other words, what did you learn that differed most from your expectations?

My biggest surprise moment was how real this third industrial revolution is. Companies bringing production back to the US is something that will be happening in the next decade. Robot technology is rapidly advancing and before we know it most production will be done without the use of human labor.